Glossary
E-commerce Fraud
E-commerce fraud is a type of payment fraud specifically targeting online merchants and transactions. As e-commerce involves remote transactions where the card is not physically presented (known as card-not-present, or CNP, transactions), it inherently carries a higher risk of fraud compared to in-store purchases. Merchants operating online face unique challenges and are typically afforded fewer liability protections under current payment network regulations.
Common Types of E-commerce Fraud:
E-commerce merchants must implement robust fraud prevention measures to mitigate these risks. Strategies include employing advanced fraud detection and prevention technologies such as transaction monitoring systems that use machine learning to detect unusual patterns, multi-factor authentication to verify user identity, and secure payment gateways. Educating customers about security practices, such as recognizing phishing attempts, can also help reduce the incidence of fraud.
Fraudsters often prefer targeting online merchants to maintain anonymity and reduce the likelihood of detection, exploiting the less stringent verification processes involved in CNP transactions. Thus, continual adaptation and enhancement of security measures are critical for e-commerce operators to protect both their business and their customers.