Glossary
MCP (Multi Currency Pricing)
Multi Currency Pricing (MCP) is an advanced e-commerce solution that allows merchants to offer their products and services in multiple currencies. This feature enhances the shopping experience for international customers by allowing them to view prices and make payments in their local currency. MCP is particularly beneficial for online stores that attract a global audience, as it simplifies the purchasing process for customers who might otherwise be deterred by the complexities of currency conversion.
Overall, Multi Currency Pricing is a powerful tool for e-commerce businesses looking to expand their reach and cater to a global audience. It not only simplifies the purchasing process for international customers but also provides significant benefits to merchants in terms of market penetration and reduced financial risk.